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We are an approved ILA Scotland Provider |
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Pitman Training Scotland ::: 10/9/2010 ::: |
Get into... PR
| Designed for: |
Those who wish to gain an introduction to PR principles. |
| Prerequisites: |
The ability to use Word, Publisher and PowerPoint and be familiar with the Internet.
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| Objectives: |
To learn the basic principles of PR. |
Course Content
- Lesson One – Including: A definition of PR and the duties of a PR assistant
- Lesson Two – Including: The importance of a PR plan and tips for writing a press release
- Lesson Three – Including: PR and the Internet. Ethics and the Law.
- Lesson Four – Including: Exhibitions and other events. Feature articles.
Benefits
- Learn an introduction to marketing principles
- The flexibility and value of a self-study course designed to enable you to work at your own pace
- A personalised workbook to use and keep as a reference guide on completion of the course
- The opportunity to gain the widely recognised Pitman Training Certificate
| Course duration: |
8 - 10 Hours |
| What next: |
Get into Marketing
Microsoft Excel Proficient
Microsoft Outlook
Microsoft FrontPage
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Current Course Dates
As many of our Courses have flexible start dates, or are run as closed events, all available dates may not appear below. Please Contact Us for details.
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